Things BMC Drinkers Like

from theweeklybrew

coors-light-twins

Sorry this is late. I’ve been in meetings all day and am just now sitting down at the computer. In fact let me finish my lunch first…… K done. Man it’s 3 now…. I’m really late posting. I have two posts to write to. Well might as well start out with my proper Friday post first. Keeping with the BMC theme though I’m doing things BMC drinkers like rather then beer geeks.

1) Twins

Coors has spent alot of moola to educate us on how much it’s drinkers love twins. In fact the twins helped us underscore another thing BMC drinkers like, scantily clad women.

2) Commercials

The twins, Bud frogs, and wassssup all came to us via commercials. Great commercials in fact seem to be the best thing BMC has contributed to our society. Sure they pioneered brewing techniques and equipment that is now industry standard stuff, but that was years ago. The commercial rivalries between the corporations are famous. Their commercials…. How many people would really remember them if youtube and tv didn’t always remind us of them constantly?

3) Wearing logos

Beer geeks are guilty of this too, but we tend to limit the brewery logos we wear to t-shirts and hats. BMC drinkers though have lines of products all branded with giant logos. Swimsuits, towels, shirts, gloves, hats, you name it it’s probably branded with their logo. Generally we think of the kind of people who own these items as white trash. The truth is though that college students love this stuff.

4) Drinking Games

Speaking of college students…. I’m not sure why drinking games haven’t infiltrated beer geek culture. Perhaps we’re more refined and mature. Or perhaps it’s because it costs us $7 for a six pack of beer. Either way BMC culture loves its beer games. Among college students your ability to shotgun, chug, or play beer pong can make you a legend. Nevermind the fact that you look like a drunken idiot and barely survive college with a 24/7 hangover. Your a legend now, and that’s all that matters. Maybe they’ll like your legendary party stories at those pesky AA meetings.

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